Ohio University

Working with SACM

Your account executive (AE) is your guide through our creative process and your personal link to the services we provide to the Division of Student Affairs. They are also your unit’s representative and advocate on our team. When in doubt, reach out to your point of contact for clarity, resources and support.

Who is Your Account Exec?

ALEXANDRIA POLANOSKY

Community Standards and Student Responsibility
Survivor Advocacy Program

AMANDA MOLINE

Culinary Services
Housing and Residence Life
Conference and Event Services

HAILEE TAVOIAN

Office of the Vice President for Student Affairs
Office of the Dean of Students
Campus Involvement Center
Sorority and Fraternity Life

ERIKA PEYTON

Career and Leadership Development Center
Campus Recreation
Counseling and Psychological Services
Health Promotion
Student Health Insurance

The Process: Step-by-Step

Ingredients to make a s'more
STEP ONE: REQUEST A PROJECT

To initiate a project with our team, large or small, you need to make your request official. 

You can do this by:
Filling out this simple marketing request form, which is sent directly to your Account Executive.

Sign with directional arrows
STEP TWO: STRATEGY AND RECOMMENDATION

Depending on the level of complexity, your AE will work as needed with other members of the SACM team to strategize the best communication and marketing tactics to deploy to reach your goals. Your AE will then reach out to you with a recommendation. Once you approve, your individual projects will move into development.

Axe for chopping wood
STEP THREE: CONTENT AND CREATIVE DEVELOPMENT

Your projects will move through our content and creative workflow, which has checks and balances in place to ensure quality and consistency. If you need an update at any time, feel free to reach out to your Account Executive.

Campfire
STEP FOUR: CLIENT PROOF

Your AE will share a file with you via email with files for you to proof. This is your opportunity to provide edits and feedback to our content and design teams to make sure your projects are hitting the mark.

Marshmallow roasts over a fire
STEP FIVE: PRODUCTION AND DELIVERY

Once you approve, projects will move into production. This means:

  • SACM will upload digital art to requested displays or partner responsible for distribution.
  • SACM will facilitate printing, whether producing in house or through Printing Services.
  • All physical prints will be delivered to you. If installation is necessary, SACM will coordinate that process.
Completed s'more dessert
STEP SIX: FEEDBACK

We always want to hear how our process is working for you and if final products are meeting your needs. This feedback can come through your Account Executive or the director.